Creativity 40th Media Award
Plymouth Meeting, Pa.—May 3, 2010—Bailey Brand Consulting received Honorable Mention at the Creativity 40th Media Competition for Twinings USA consumer website design.
The winning website (www.twiningsusa.com) was redesigned with more sophisticated graphics and engaging content to solidify Twinings’ position as the tea expert. One example is a section on the site dedicated to “Tea Time,” where content speaks exclusively to the Twinings tea experience and includes recipes for brewing the perfect cup. The creative team also reorganized the navigation and information architecture on the site while providing a more user-friendly interface.
This year, the Creativity 40th Media Competition received hundreds of entries representing 16 countries, 4 Canadian Provinces and 23 U.S. states.